Privacy Policy

Last updated: August 3, 2026

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Imperial Healing Estate LLC, doing business as Imperial Healing House ("Imperial Healing House," "we," "us," or "our"), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit imperialhealinghouse.com (the "Website"), contact us through the Website, or subscribe to Website communications.

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This Policy applies to the public Website only. It does not replace our Notice of Privacy Practices or other privacy notices that may apply to services, treatment, admissions, insurance, or patient records. It also does not apply to third-party websites or services, including the Alleva patient portal, which are governed by their own terms and privacy notices.

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1. Information We Collect

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Information you provide

We collect information you choose to provide through the Website, including:

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• Your name, email address, telephone number, preferred contact method, and the contents of your inquiry or referral;
• Information you provide when subscribing to our newsletter or other updates; and
• Other information you voluntarily provide when communicating with us.

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Do not submit medical, treatment, diagnostic, insurance, payment, or other sensitive health information through Website forms or email. The Website is not intended to receive protected health information. Please call us at (385) 312-0352 to discuss admissions, referrals, or care-related matters.

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Information collected automatically

When you use the Website, we and our service providers may automatically collect limited technical and usage information, such as your IP address, browser and device type, operating system, referring and exit pages, pages viewed, date and time of visits, and interactions with the Website. We may collect this information through cookies, pixels, tags, server logs, and similar technologies.

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2. How We Use Information

We may use information collected through the Website to:

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• Respond to inquiries, referral requests, and other communications;
• Send newsletters or updates you request, subject to your unsubscribe choices;
• Operate, maintain, secure, improve, and understand use of the Website;
• Measure the effectiveness of Website content, referrals, and communications;
• Comply with legal obligations, enforce our rights, and protect the safety and security of our Website, organization, and others; and
• Carry out any other purpose disclosed when information is collected or with your consent.

3. Cookies and Similar Technologies

Cookies are small text files stored on your browser or device. The Website may use strictly necessary cookies and, with your consent where required, analytics and advertising-related cookies or similar technologies.

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We use Webflow to host and operate the Website. We may use Google Analytics and Google Tag Manager to understand Website traffic and performance. We may add other analytics or advertising technologies in the future, such as Google Ads or Meta Pixel, to measure the effectiveness of our marketing and understand how visitors arrive at and use the Website.

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If these nonessential technologies are used, they will be subject to the choices presented through our cookie-consent tool. You may manage nonessential cookie preferences through the cookie-consent tool on the Website. You can also configure your browser to block or delete cookies; however, doing so may affect certain Website functions.

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4. How We Share Information

We do not sell, rent, or disclose personal information for monetary consideration. We do not use patient or client information for marketing. We may share limited Website information only as needed with:

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• Service providers that help us operate the Website and communications, including Webflow, Microsoft/Outlook, and providers of analytics, cookie-consent, hosting, security, and technical services;
• Professional advisers and others who need the information to provide legal, accounting, insurance, or similar services to us;
• Government authorities, law enforcement, or other parties when we reasonably believe disclosure is required or appropriate to comply with law, legal process, or a valid request, protect rights or safety, investigate fraud or security issues, or enforce our agreements; and
• A successor organization in connection with a merger, reorganization, financing, acquisition, sale of assets, or similar transaction, subject to applicable law.

We may also share aggregated or de-identified information that does not reasonably identify you.

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5. Website Forms and Communications

Website form submissions are stored in Webflow and sent to our designated Microsoft Outlook email inboxes so that our team can respond. Please do not include sensitive health information in a Website form or email.

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If you subscribe to marketing or newsletter emails, you may opt out at any time by using the unsubscribe link in the message or contacting us. We may continue to send non-marketing communications where permitted or required, such as a response to an inquiry you submitted.

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6. Patient Portal and Third-Party Links

The Website may link to the Alleva patient portal, social-media platforms, Google Maps, video services, and other third-party sites or tools. These third parties operate independently and have their own privacy practices. We are not responsible for third-party content, security, or privacy practices. Please review their policies before providing information.

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7. Health Information and HIPAA

Imperial Healing House may be subject to federal and state healthcare privacy requirements in connection with treatment and related services. Those requirements, where applicable, are addressed in our separate Notice of Privacy Practices and related documents—not in this Website Privacy Policy.

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This Website should not be used to communicate medical emergencies or send protected health information. If you believe you are experiencing a medical or mental-health emergency, call 911 or 988, or seek immediate emergency assistance.

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8. Children’s Privacy

The Website is designed for parents, guardians, referring professionals, and other adults. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the Website. If you believe a child under 13 has provided us personal information through the Website, please contact us so we can take appropriate action.

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9. Data Retention and Security

We retain Website information only for as long as reasonably necessary for the purposes described in this Policy, including responding to inquiries, maintaining records, complying with legal obligations, resolving disputes, and enforcing agreements.

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We use reasonable administrative, technical, and organizational safeguards designed to protect Website information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Your Privacy Choices and Requests

Subject to applicable law, you may ask us to access, correct, or delete personal information we maintain about you, or to opt out of newsletter communications. To submit a request or withdraw consent for nonessential cookies, use the cookie-consent tool or contact us using the information below.

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We do not knowingly sell personal information or disclose it for cross-context behavioral advertising as of this Policy’s effective date.

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11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised version on the Website and update the "Last updated" date. Material changes will take effect when posted unless otherwise stated.

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12. Contact Us

For privacy questions or requests, contact:

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Imperial Healing Estate LLC d/b/a Imperial Healing House
4194 N Imperial Way
Provo, UT 84604
Email: admissions@imperialhealingestate.com
Phone: (385) 312-0352

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Primary Contact:
Amy Whitaker, CEO, Licensed Social Worker